2022 WITH DOGUE
10 Unforgettable Moments
2022 was full of unforgettable moments and highlights, so with difficulty, we have narrowed them down to ten! With new apparel, walk wear and accessories we were so proud of the new collections, Lookbooks, collaborations, events and all our little wins. The best moments though: every minute with our pupstomers!
Introducing the Bali Collection
April saw the launch of our new Bali Collection. Available in three stylish prints, Coastal Chic Mustard, Denim and Wildflower Pink, these handmade and unique designs were a fan favourite. Of course, we could not stop at collars and leads so matching poop bags were a must! Along with this, a new denim bed, collar and poop bag meant there was no way we could ignore our favourite double denim trend.
Lookbook Love
The Autum/Winter lookbook was a highlight! Working with our wonderful photographer, influencers, location and of course, putting it all together make our lookbooks so much fun. This was also a special shoot as we launched the DOGUE Design raincoat. In three colours and durable for the rainy season these were a favourite.
Watch the behind the scenes here
The 12 DOGUEs of Christmas
“On the first day of Christmas DOGUE sent to me” …in December we gave away 12 amazing prizes, supported of course though a song! Over December, mystery prizes were revealed, supported by the wonderful Marlee – the voice behind the song (watch here). Putting this together and sharing special gifts was so much fun!
Delicious Gelato Collection
It is always fun to do something fresh for Spring and these leathers just popped out at me. Pastels always remind me of Spring and this season they are everywhere, so the timing was perfect.
- Simone Kingston, Designer
The launch of the Gelato Collection was a highlight. Made in Melbourne the three delicious colours lemon, pistachio and lavender are a 2022 fave. These gorgeous and durable new collars and leads are the perfect addition to your doggy wardrobe. Designed with comfort and safety in mind, the Pastel Dog Range is lovingly created. Our goal was to create a product with the essence of sophistication, beauty and allure. How did we do?
Shop the Gelato Collection
Furfriends
In 2022 we worked with so many wonderful in(pup)fluencers. Whether the face of our campaigns, rocking our looks, celebrity guests, general support – it’s these relationships that make our jobs so special. So a special shout out everyone! Follow our Instagram to connect with the family @Clubdogue
Store Events
2022 was packed with store pawty’s and events. DOGUE Brickworks had an iconic “Spitz and Spritz” party with flower crown making, a cocktail station and of course, photoshoots. We saw Bulimba’s “Bark and Brew” and Anniversary parties. We always love working with charities to support our services and products. Each year a store daycare party is thrown for pupstomers and they did not disappoint. Stay tuned for more excitement in 2023!
DOGUE in Bloom
Spring is unmistakably the best season (depends who you ask) so in 2022 we delved into the world of pastels and cannot go back! Our campaign “DOGUE in Bloom” was all about bright colours, flowers and new products. In addition to this, our Spring Lookbook was – as always – a stunning collection. The DOGUE family rated this as one of our favourites of the year, we would love to know your thoughts!
Bows and Bowties
We cannot forget the launch of the holiday Bandanas and Bow Ties. In Summer it is important to dress to impress – but these styles ensure your pup escapes the heat, while still being the most well-dressed in the dog park! Available in both vibrant and subtle designs we made sure they’re fit for any occasion. Why they’ve made the highlight list? Because you all thought (and obviously we agreed) they are just so barking CUTE.
25th Anniversary Calendar
Both creating and launching this exclusive calendar was a highlight for the whole DOGUE team. This year we are kicking off a very exciting milestone, and the calendar is a love letter to our upcoming 25 years (spoiler alert). These Are Still Available For 2023.
Howlloween at The Beresford
There’s always fun to be had on the spookiest time of the year, and our Beresford Howlloween party was so much fun. With a fashion parade, our famous spinning wheel and so much more – there’s nothing like it!
Shop DOGUE 2022 Highlights
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